PURE EXPO '26 One day. One venue. One community. The expo built for people who actually live the lifestyle—not just walk past it. LEARN. CONNECT. Learn From People Who Actually Do This. No recycled advice. Real insights from athletes, coaches, and operators who live the grind every day. EXPLORE & SUPPORT Discover what’s next in fitness. Exclusive event - only deals from 80+ vendors. Plus: Support the athletes and meet the influencers shaping the industry.

BOOK A BOOTH

Shine a spotlight on your brand

GET TICKETS

Interactive celebration of fitness & wellness expo

HAMILTON CONVENTION CENTRE 24.26
Let’s be honest…
most fitness expos
don’t feel like they used to.

The sense of community, energy, and genuine passion
that used to define our industry has been lost.

The Pure Athletic Classic & Fitness Expo is reclaiming the stage and the expo floor for the people who actually power it: YOU.

We’re BACK turning the Hamilton Convention Centre into a massive home base for our local fitness scene and hosting the biggest celebration of health and fitness.

What You’ll Experience:

Elite Competition — Up Close

Feel the intensity of a CPA-sanctioned bodybuilding show, alongside the power of Strongman, grace of calisthenics, functional fitness battles, and interactive athletic challenges. No filters. No fluff. Just raw performance. .

Sweat That Actually Means Something

Fitness Day Fundraiser This isn’t just participation—it’s impact. Join live classes led by top local studios where every rep contributes to a community fundraiser.

Learn from People Who Actually Do This

No recycled advice. Real insights from athletes, coaches, and operators who live the grind every day.

Brands, Deals & Discoveries

Explore 80+ vendors. Exclusive event-only deals. From cutting-edge tech to local brands worth knowing—this is where discovery happens.

Events

Whether you’re into Functional Fitness, Bodybuilding, Heath & Wellness, Strongman, or just working out
we guarantee you will discover something for you!

WHO WILL BE THERE?

We’re remaining tight lipped about this year’s
awesome line up for now! But just check out
some of the awesome speakers, athletes and
influencers that we have previously worked with!

Cras pul vinar mattis nunc seduis amet.

Assistant
Ayu Kawamoto

Luctus accumn tortor posue acuis suis.

Conciliator
Tyler Barrett

Felis eget nunc loboi rtis matt suisamet.

Entrepreneur
Matthew Waughn
Prev
Next
Contact

GET IN TOUCH

416 898-8370

Saturday October 24, 2026,
is when the fitness industry comes together.
Information

Date: Saturday October 24, 2026

Location: Hamilton Convention Centre
1 Summers Ln, Hamilton, ON L8P 4Y2

Time: 10am – 8pm

Close
Information

Follow us